Tennis sensation Coco Gauff has expanded her influence beyond the court by investing in Unrivaled, a new women’s 3-on-3 basketball league co-founded by WNBA stars Breanna Stewart and Napheesa Collier. The league is set to debut on January 17, 2025, in Miami, featuring prominent players such as Angel Reese, Cameron Brink, Brittney Griner, and Skylar Diggins-Smith.
Unrivaled aims to provide a competitive platform for women’s basketball during the WNBA offseason, offering players an opportunity to showcase their skills domestically without the need to play overseas. The league’s format focuses on fast-paced, 3-on-3 games, appealing to both players and fans seeking high-intensity action.
Gauff’s investment underscores her commitment to supporting women’s sports and promoting gender equality in athletics. By aligning with Unrivaled, she joins a distinguished group of investors, including NBA MVP Giannis Antetokounmpo, Olympic gold medalist Michael Phelps, and actor Ashton Kutcher, all dedicated to elevating women’s basketball.
Angel Reese, a standout forward for the Chicago Sky, is among the marquee players in Unrivaled. Despite her rookie WNBA season being curtailed by a wrist injury, Reese has been diligently enhancing her game during the offseason. Recent workout footage showcases her developing a reliable three-point shot, addressing previous critiques of her perimeter shooting. Reese’s participation in Unrivaled offers her a platform to debut these improvements and further her development.
Cameron Brink, a forward for the Los Angeles Sparks, is another prominent figure associated with Unrivaled. Brink has garnered attention not only for her on-court prowess but also for her off-court endeavors, including modeling appearances and a significant NIL deal with New Balance. Although she is expected to miss the inaugural Unrivaled season due to an ACL injury, her involvement brings star power and visibility to the league.
Gauff’s investment in Unrivaled reflects a growing trend of athletes supporting ventures that promote women’s sports. Her involvement is anticipated to attract increased attention and resources to the league, contributing to its potential success and sustainability. As Unrivaled prepares for its launch, the collaboration of high-profile athletes and investors signals a promising future for women’s basketball and the broader movement toward gender equity in sports.
In summary, Coco Gauff’s strategic investment in Unrivaled highlights her dedication to advancing women’s sports. By supporting a league featuring talents like Angel Reese and Cameron Brink, Gauff is playing a pivotal role in fostering opportunities for female athletes and enhancing the visibility of women’s basketball on a national scale.
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