Saudi Arabia’s influence on football remains, so how will fans adapt?
New forces are beginning to take over football, and not for the better.
# HBAgency , sportcup
# info@hbagency.it
managerdomain=hbagency.it
ownerdomain=sportcup.co.uk
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adform.com, 582, RESELLER, 9f5210a2f0999e32
rubiconproject.com, 20266, RESELLER, 0bfd66d529a55807
smilewanted.com, 4258, RESELLER
appnexus.com, 10736, RESELLER
video.unrulymedia.com, 1295892552, RESELLER
smilewanted.com, 2321, RESELLER
adform.com, 3027, RESELLER
video.unrulymedia.com, 1767448067723954599, RESELLER
sharethrough.com, TZ1ahFV8, RESELLER, d53b998a7bd4ecd2
betweendigital.com, 45128, DIRECT
33across.com, 0015a00003DKg9ZAAT, RESELLER, bbea06d9c4d2853c
onetag.com, 7f5d22b0006ab5a, RESELLER
quantum-advertising.com, 6222, RESELLER
richaudience.com, lDF5XleM05, RESELLER
adipolo.com, 617128b0fe110c0ddd7603b4, DIRECT
smaato.com, 1100004890, DIRECT, 07bcf65f187117b4
ampliffy.com, 5037, DIRECT, a34493ff032mp431
lijit.com, 346012, DIRECT, fafdf38b16bf6b2b
smaato.com, 1100029325, DIRECT, 07bcf65f187117b4
aniview.com, 5ef4bc022e79664d2b473869, RESELLER, 78b21b97965ec3f8
dynadmic.com, 175690165, RESELLER
dyntrk.com, 175690165, RESELLER
criteo.com, B-061307, DIRECT, 9fac4a4a87c2a44f
improvedigital.com, 1915, RESELLER
google.com, 1313834454494130, RESELLER, f08c47fec0942fa0
improvedigital.com,1915,RESELLER
google.com,pub-1313834454494130,RESELLER,f08c47fec0942fa0
rubiconproject.com, 19814, RESELLER , 0bfd66d529a55807
adyoulike.com, b3e21aeb2e950aa59e5e8cc1b6dd6f8e, DIRECT, 4ad745ead2958bf7
spotxchange.com, 178357, RESELLER , 7842df1d2fe2db34
spotx.tv, 178357, RESELLER , 7842df1d2fe2db34
dailymotion.com, 128388946, DIRECT , fd25240165056a01
dailymotion.com, 134295479, DIRECT , fd25240165056a01
pubmatic.com, 158810, RESELLER , 5d62403b186f2ace
google.com, pub-7019376976432612, RESELLER , f08c47fec0942fa0
EMXDGT.com, 1836, DIRECT , 1e1d41537f7cad7f
onetag.com, 461ee17dae8894d, DIRECT
rubiconproject.com, 20744, RESELLER , 0bfd66d529a55807
loopme.com, 11013, DIRECT , 6c8d5f95897a5a3b
adyoulike.com, b3e21aeb2e950aa59e5e8cc1b6dd6f8e, DIRECT , 4ad745ead2958bf7
sovrn.com, 346012, DIRECT , fafdf38b16bf6b2b
lijit.com, 346012, DIRECT , fafdf38b16bf6b2b
smartadserver.com, 2491, RESELLER
advertising.com, 21483, RESELLER
improvedigital.com, 1010, RESELLER
appnexus.com, 10040, RESELLER
spotxchange.com, 178357, RESELLER, 7842df1d2fe2db34
spotx.tv, 178357, RESELLER, 7842df1d2fe2db34
freewheel.tv, 770449, DIRECT
freewheel.tv, 774673, RESELLER
freewheel.tv, 893873, RESELLER
dailymotion.com, 128388946, DIRECT, fd25240165056a01
dailymotion.com, 134295479, DIRECT, fd25240165056a01
nsightvideo.com, 128388946, DIRECT, fd25240165056a01
nsightvideo.com, 134295479, DIRECT, fd25240165056a01
appnexus.com, 1538503, RESELLER
appnexus.com, 1550730, RESELLER
smartclip.net, 11958 , DIRECT
outbrain.com, 00576b4168c434b93f40f94a68b52bfa48, DIRECT
tremorhub.com, q017o-78mlk, RESELLER, 1a4e959a1b50034a
advertising.com, 26154, RESELLER
spotxchange.com, 225721, RESELLER
Freewheel.tv, 741650, RESELLER
rubiconproject.com, 17130, RESELLER, 0bfd66d529a55807
lkqd.net, 450, RESELLER, 59c49fa9598a0117
openx.com, 540393169, RESELLER, 6a698e2ec38604c6
spotx.tv, 238936, RESELLER, 7842df1d2fe2db34
advertising.com, 28038, RESELLER
contextweb.com, 562145, RESELLER, 89ff185a4c4e857c
indexexchange.com, 190856, RESELLER, 50b1c356f2c5c8fc
pubmatic.com, 158615, RESELLER, 5d62403b186f2ace
vidazoo.com, 1773068026, RESELLER, b6ada874b4d7d0b2
google.com, pub-2235342635275361, DIRECT, f08c47fec0942fa0
pubmatic.com, 158810, RESELLER, 5d62403b186f2ace
advertising.com, 21483, DIRECT, e1a5b5b6e3255540
appnexus.com, 3292, RESELLER #video
appnexus.com, 1356, RESELLER, f5ab79cb980f11d1
yahoo.com, 1506558, RESELLER, e1a5b5b6e3255540
EMXDGT.com, 1291, RESELLER, 1e1d41537f7cad7f
indexexchange.com, 183965, RESELLER, 50b1c356f2c5c8fc
openx.com, 540236670, RESELLER, 6a698e2ec38604c6
openx.com, 537143344, RESELLER, 6a698e2ec38604c6
pubmatic.com, 156458, RESELLER, 5d62403b186f2ace #video
Pubmatic.com, 156325, RESELLER, 5d62403b186f2ace
pubmatic.com, 156674, RESELLER, 5d62403b186f2ace #video
contextweb.com, 561707, RESELLER, 89ff185a4c4e857c
rubiconproject.com, 18222, RESELLER, 0bfd66d529a55807
appnexus.com, 11665, RESELLER
pubmatic.com, 156439, RESELLER
pubmatic.com, 154037, RESELLER
districtm.io, 101760, RESELLER, 3fd707be9c4527c3
loopme.com, s-2411, RESELLER, 6c8d5f95897a5a3b
rubiconproject.com, 16114, DIRECT, 0bfd66d529a55807
rubiconproject.com, 19814, RESELLER, 0bfd66d529a55807
teads.tv, 15429, RESELLER, 15a9c44f6d26cbe1
azeriondigital.com, 43710415, DIRECT
appnexus.com, 12223, RESELLER, f5ab79cb980f11d1
improvedigital.com, 1210, RESELLER
improvedigital.com, 1221, RESELLER
pubmatic.com, 150561, RESELLER, 5d62403b186f2ace
google.com, pub-7019376976432612, RESELLER, f08c47fec0942fa0
freewheel.tv, 899777, DIRECT
rhythmone.com, 2968119028, RESELLER, a670c89d4a324e47
openx.com, 540634628, DIRECT, 6a698e2ec38604c6
rubiconproject.com, 8769, DIRECT, 0bfd66d529a55807
indexexchange.com, 189855, DIRECT
EMXDGT.com, 1289, DIRECT, 1e1d41537f7cad7f
advertising.com, 28335, DIRECT, e1a5b5b6e3255540
admanmedia.com, 722, DIRECT
pubmatic.com, 158481, DIRECT, 5d62403b186f2ace
appnexus.com, 8804, RESELLER, f5ab79cb980f11d1
smartadserver.com, 3713, RESELLER
improvedigital.com, 1668, RESELLER
indexexchange.com, 191497, RESELLER
openx.com, 540866936, RESELLER, 6a698e2ec38604c6
sonobi.com, 7b37f8ccbc, RESELLER, d1a215d9eb5aee9e
video.unrulymedia.com, 3948367200, RESELLER
rhythmone.com, 3948367200, RESELLER, a670c89d4a324e47
supply.colossusssp.com, 194, RESELLER, 6c5b49d96ec1b458
EMXDGT.com, 1836, DIRECT, 1e1d41537f7cad7f
indexexchange.com, 193216, RESELLER
mars.media, 1010415, DIRECT, 8624339f102fb076
google.com, pub-3805568091292313, RESELLER, f08c47fec0942fa0
google.com, pub-6623990572656718, RESELLER, f08c47fec0942fa0
spotxchange.com, 153598, RESELLER, 7842df1d2fe2db34
spotx.tv, 153598, RESELLER, 7842df1d2fe2db34
indexexchange.com, 184785, RESELLER
152media.info, 152M728, RESELLER
adwmg.com, 100746, RESELLER
bizzclick.com, 292, RESELLER, 7e936b1feafdaa61
bliink.io, c0ca664a-6776-11ee-b177-023bc0057c90, RESELLER
criteo.com, B-061307, RESELLER, 9fac4a4a87c2a44f
e-planning.net, c0749812fd2a9ac4, RESELLER, c1ba615865ed87b2
epom.com, 94183bf9-3a6f-4a35-95a9-1d628ed1f9b8, RESELLER
loopme.com, 11468, RESELLER, 6c8d5f95897a5a3b
mediafuse.com, 729, RESELLER
outbrain.com, 0000839dda52f0e53f6c0e6030a6a2f5a1, RESELLER
richaudience.com, lDF5XleM05, DIRECT
smartyads.com, 100226, RESELLER, fd2bde0ff2e62c5d
Vidoomy.com, 7763608, RESELLER
yahoo.com, 59702, RESELLER
rubiconproject.com, 22684, RESELLER, 0bfd66d529a55807
rubiconproject.com, 22686, RESELLER, 0bfd66d529a55807
amxrtb.com, 105199464, DIRECT
smartadserver.com, 3056, RESELLER, 060d053dcf45cbf3
rubiconproject.com, 23844, RESELLER
triplelift.com, 12507, RESELLER, 6c33edb13117fd86
indexexchange.com, 191503, RESELLER, 50b1c356f2c5c8fc
lijit.com, 260380, RESELLER, fafdf38b16bf6b2b
sovrn.com, 260380, RESELLER, fafdf38b16bf6b2b
pubmatic.com, 161527, RESELLER, 5d62403b186f2ace
appnexus.com, 9393, RESELLER, f5ab79cb980f11d1
smartadserver.com, 3056, RESELLER, c2xhc2hkb3RtZWRpYS5jb20
rubiconproject.com, 23844, DIRECT, 0bfd66d529a55807
adform.com, 2865, RESELLER
yahoo.com, 49648, RESELLER
pubmatic.com, 158355, RESELLER, 5d62403b186f2ace
appnexus.com, 12290, RESELLER, f5ab79cb980f11d1
advertising.com, 28305, RESELLER
openx.com, 559680764, RESELLER, 6a698e2ec38604c6
adagio.io, 1078, DIRECT
appnexus.com, 13099, RESELLER, f5ab79cb980f11d1
indexexchange.com, 194558, RESELLER, 50b1c356f2c5c8fc
video.unrulymedia.com, 2564526802, RESELLER
rubiconproject.com, 19116, RESELLER, 0bfd66d529a55807
pubmatic.com, 159110, RESELLER, 5d62403b186f2ace
improvedigital.com, 1790, RESELLER
indexexchange.com, 194558, RESELLER
smartadserver.com, 3554, RESELLER
onetag.com, 6b859b96c564fbe, RESELLER
appnexus.com, 13099, RESELLER
smartadserver.com, 4111, RESELLER
33across.com, 0015a00002oUk4aAAC, RESELLER, bbea06d9c4d2853c
yahoo.com, 57289, RESELLER, e1a5b5b6e3255540
appnexus.com, 10239, RESELLER, f5ab79cb980f11d1
rubiconproject.com, 16414, RESELLER, 0bfd66d529a55807
richaudience.com, 1BTOoaD22a, RESELLER
appnexus.com, 8233, RESELLER
pubmatic.com, 81564, RESELLER, 5d62403b186f2ace
rubiconproject.com, 13510, RESELLER
yahoo.com, 59973, RESELLER, e1a5b5b6e3255540
lijit.com, 367236, RESELLER, fafdf38b16bf6b2b
appnexus.com, 1019, RESELLER, f5ab79cb980f11d1
gumgum.com, 15563, RESELLER, ffdef49475d318a9
freewheel.tv, 1568036, RESELLER
freewheel.tv, 1568041, RESELLER
openx.com, 558899373, RESELLER, 6a698e2ec38604c6
e-planning.net, 83c06e81531537f4, RESELLER, c1ba615865ed87b2
video.unrulymedia.com, 5672421953199218469, RESELLER
video.unrulymedia.com,3140891652, DIRECT
rhythmone.com, 3140891652, RESELLER, a670c89d4a324e47
indexexchange.com, 182257, RESELLER
appnexus.com, 6849, RESELLER
rubiconproject.com, 15268, RESELLER
spotxchange.com, 285547, RESELLER, 7842df1d2fe2db34
spotx.tv, 285547, RESELLER, 7842df1d2fe2db34
pubmatic.com, 159277, RESELLER, 5d62403b186f2ace
advertising.com, 28605, RESELLER
improvedigital.com, 1699, RESELLER
appnexus.com, 11786, RESELLER, f5ab79cb980f11d1
pubmatic.com, 158355 , RESELLER, 5d62403b186f2ace
appnexus.com, 9393, RESELLER #Video #Display, f5ab79cb980f11d1
rubiconproject.com, 17960, RESELLER, 0bfd66d529a55807
outbrain.com, 00255f50e426061f34612a6fff72d04aa4, DIRECT
openx.com, 540393169, RESELLER, 6a698e2ec38604c6 # Premium video demand
rubiconproject.com, 19668, RESELLER, 0bfd66d529a55807
indexexchange.com, 190856, RESELLER, 50b1c356f2c5c8fc # Premium Video Demand
pubmatic.com, 158615, RESELLER, 5d62403b186f2ace # Premium video & display demand
vidazoo.com, 1773068026, RESELLER, b6ada874b4d7d0b2 # Premium Video Demand
appnexus.com, 7597, RESELLER, f5ab79cb980f11d1
smartadserver.com, 3820, RESELLER # Premium Video Demand
video.unrulymedia.com, 367782854, RESELLER # Premium video demand from Outbrain
indexexchange.com, 193091, RESELLER, 50b1c356f2c5c8fc # Premium video demand from Outbrain
pubmatic.com, 160065, RESELLER, 5d62403b186f2ace # Premium video demand from Outbrain
improvedigital.com, 1863, RESELLER # Premium video demand from Outbrain
freewheel.tv, 1220655, RESELLER # Premium video demand from Outbrain
Freewheel.tv, 741650, RESELLER # Premium video demand
xandr.com, 10736, RESELLER #instream video by outbrain
triplelift.com, 11547, RESELLER, 6c33edb13117fd86 #instream video by outbrain
improvedigital.com, 1552, RESELLER #instream video by outbrain
contextweb.com, 562709, RESELLER, 89ff185a4c4e857c
aps.amazon.com, 3965, RESELLER #instream video by outbrain
freewheel.tv, 1220559, RESELLER # Premium video demand from Outbrain
freewheel.tv, 1133073, RESELLER #instream video by outbrain
sovrn.com, 267974, RESELLER, fafdf38b16bf6b2b #instream video by outbrain
adform.com, 2611, RESELLER #instream video by outbrain
vi.ai, g-00bdc35537b9dac80974ab2da98d9b7dc0, DIRECT #instream video by outbrain
google.com, pub-5617098146054077, RESELLER, f08c47fec0942fa0 #instream video by outbrain
pubmatic.com, 158055, RESELLER, 5d62403b186f2ace #instream video by outbrain
rubiconproject.com, 21506, RESELLER, 0bfd66d529a55807 #instream video by outbrain
video.unrulymedia.com, 1014191143, RESELLER #instream video by outbrain
Indexexchange.com, 190500, RESELLER #instream video by outbrain
smartadserver.com,2776,RESELLER #instream video by outbrain
openx.com, 540362347, RESELLER, 6a698e2ec38604c6 #instream video by outbrain
media.net, 8CUIH830U, RESELLER #instream video by outbrain
adform.com, 2751, RESELLER
criteo.com, B-060480, DIRECT, 9fac4a4a87c2a44f
themediagrid.com, XZ7OA9, DIRECT, 35d5010d7789b49d
adtelligent.com, 477300, RESELLER
33across.com, 0010b00002T3JniAAF, DIRECT, bbea06d9c4d2853c
appnexus.com, 3153, RESELLER, f5ab79cb980f11d1
appnexus.com, 11924, RESELLER, f5ab79cb980f11d1
sovrn.com, 310770, DIRECT, fafdf38b16bf6b2b
lijit.com, 310770, DIRECT, fafdf38b16bf6b2b
onetag.com, 59a18369e249bfb, DIRECT
openx.com, 541177116, RESELLER, 6a698e2ec38604c6
e-planning.net, 835fbafe26d231b1, DIRECT, c1ba615865ed87b2
loopme.com, 11378, RESELLER, 6c8d5f95897a5a3b
spotim.market, 4446666, DIRECT, 077e5f709d15bdbb
pubmatic.com, 156813, DIRECT, 5d62403b186f2ace
indexexchange.com, 189529, DIRECT, 50b1c356f2c5c8fc
rubiconproject.com, 17184, DIRECT, 0bfd66d529a55807
admatic.com.tr, adm-pub-185375301865, DIRECT
stroeer.com, 17938, DIRECT
vidoomy.com, 2252369, DIRECT
pubmatic.com, 159078, DIRECT, 5d62403b186f2ace
appnexus.com, 13701, DIRECT, f5ab79cb980f11d1
markappmedia.site, 533994, RESELLER
appnexus.com, 14416, RESELLER, f5ab79cb980f11d1
152media.info, 152M10, RESELLER
33across.com, 0010b00002T3JniAAF, RESELLER, bbea06d9c4d2853c
xandr.com, 11924, RESELLER, f5ab79cb980f11d1
xandr.com, 3153, RESELLER, f5ab79cb980f11d1
lijit.com, 310770, RESELLER, fafdf38b16bf6b2b
onetag.com, 59a18369e249bfb, RESELLER
pubmatic.com, 161562, RESELLER, 5d62403b186f2ace
video.unrulymedia.com, 3139274702404301777, RESELLER, 6f752381ad5ec0e5
orangeclickmedia.com, ach5lxtq1pmgjoz4, RESELLER, cd730d2f56b472c4
adform.com, 2656, RESELLER, 9f5210a2f0999e32
media.net, 8CU816538, RESELLER
amxrtb.com, 105199328, RESELLER
mgid.com, 827967, RESELLER, d4c29acad76ce94f
jfacassoc.com, 1621, RESELLER
triplelift.com, 11396, RESELLER, 6c33edb13117fd86
triplelift.com, 11396-EB, RESELLER, 6c33edb13117fd86
ogury.com, 7cbdb398-8edb-4cc3-ae5f-688279bbdb08, RESELLER
appnexus.com, 11470, RESELLER
pubmatic.com, 163238, RESELLER, 5d62403b186f2ace
smartadserver.com, 4537, RESELLER, 060d053dcf45cbf3
rubiconproject.com, 25198, RESELLER, 0bfd66d529a55807
sharethrough.com, BEKJ6Xf2, DIRECT, d53b998a7bd4ecd2
sharethrough.com, BEKJ6Xf2, RESELLER, d53b998a7bd4ecd2
sharethrough.com, rsN9mKxs, RESELLER, d53b998a7bd4ecd2
video.unrulymedia.com, 266978658, RESELLER
indexexchange.com, 186046, RESELLER, 50b1c356f2c5c8fc
spotxchange.com, 212457, RESELLER, 7842df1d2fe2db34
spotx.tv, 212457, RESELLER, 7842df1d2fe2db34
pubmatic.com, 156557, RESELLER, 5d62403b186f2ace
pubmatic.com, 158723, RESELLER, 5d62403b186f2ace
pubmatic.com, 156557, RESELLER
rubiconproject.com, 18694, RESELLER, 0bfd66d529a55807
openx.com, 540274407, RESELLER, 6a698e2ec38604c6
33across.com, 0013300001kQj2HAAS, RESELLER, bbea06d9c4d2853c
smaato.com, 1100047713, RESELLER, 07bcf65f187117b4
yahoo.com, 59531, RESELLER, e1a5b5b6e3255540
smartadserver.com, 4342, RESELLER
smartadserver.com, 4012, RESELLER
yahoo.com, 59244, RESELLER, e1a5b5b6e3255540
appnexus.com, 12637, RESELLER, f5ab79cb980f11d1
google.com, pub-6346866704322274, RESELLER, f08c47fec0942fa0
synacor.com, 82171, RESELLER, e108f11b2cdf7d5b
imds.tv, 82171, RESELLER, ae6c32151e71f19d
rubiconproject.com, 13918, RESELLER, 0bfd66d529a55807
video.unrulymedia.com, 3350674472, RESELLER
pubmatic.com, 161335, RESELLER, 5d62403b186f2ace
pubmatic.com, 160993, RESELLER, 5d62403b186f2ace
google.com, pub-3565385483761681, RESELLER, f08c47fec0942fa0
sharethrough.com, zLsEa05k, RESELLER, d53b998a7bd4ecd2
media.net, 8CU322PTV, RESELLER
richaudience.com, 1ru8dKmJJV, DIRECT
conversantmedia.com, 100195, DIRECT, 03113cd04947736d
contextweb.com, 562704, RESELLER, 89ff185a4c4e857c
themediagrid.com, PRLEZI, RESELLER, 35d5010d7789b49d
openx.com, 557739593, RESELLER, 6a698e2ec38604c6
teads.tv, 22625, RESELLER, 15a9c44f6d26cbe1
xandr.com, 11676, RESELLER
yieldmo.com, 3123991800553873581, RESELLER
criteo.com, B-068458, RESELLER, 9fac4a4a87c2a44f
e-planning.net,46b1ed2d56e00aa7,RESELLER,c1ba615865ed87b2
conversantmedia.com,100066,DIRECT,03113cd04947736d
admanmedia.com,7adaec45,DIRECT
richaudience.com,25BiP9IMgN,DIRECT
advertising.com,7574,DIRECT
appnexus.com,8233,DIRECT
rubiconproject.com,13510,DIRECT
contextweb.com,560606,RESELLER,89ff185a4c4e857c
inmobi.com,09f53411034d4d608cd6230490d46fff,DIRECT,83e75a7ae333ca9d
disqus.com,891,DIRECT
axonix.com,56222,RESELLER
onetag.com,5927d926323dc2c,DIRECT
triplelift.com,8446,DIRECT,6c33edb13117fd86
contextweb.com,562965,RESELLER,89ff185a4c4e857c
zeta.com,891,DIRECT
sonobi.com,8efb591506,DIRECT,d1a215d9eb5aee9e
axonix.com,56222,DIRECT
appnexus.com,13099,RESELLER
pubmatic.com,161593,RESELLER,5d62403b186f2ace
rubiconproject.com,11006,RESELLER,0bfd66d529a55807
openx.com,541031350,RESELLER,6a698e2ec38604c6
pubmatic.com,163389,RESELLER,5d62403b186f2ace
triplelift.com,8446,RESELLER,6c33edb13117fd86
sharethrough.com,23830661,DIRECT,d53b998a7bd4ecd2
rubiconproject.com,12186,RESELLER,0bfd66d529a55807
indexexchange.com,190243,DIRECT
pubmatic.com,156631,RESELLER,5d62403b186f2ace
mgid.com, 833178, DIRECT, d4c29acad76ce94f
video.unrulymedia.com, 851532539, RESELLER
nextmillennium.io, 16425, DIRECT, 65bd090fa4a1e3d6
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# End Header Bidding Agency
With every passing day, a new player is linked with a move to the Saudi Pro League, the latest sporting institution in which a Middle Eastern oil state is investing heavily.
It is the Saudi Public Investment Fund (PIF) that finances the growing international influence of the league.
We saw something similar when China started investing in its soccer league to gain political soft power. Concerned about the amount of money leaving the country, the Chinese government then changed its modus operandi and now invests in academies to improve their national team in the future.
Some successful clubs ceased to exist almost overnight, in part due to heavy taxes imposed on owners who invest in European teams and players.
Jiangsu FC won the title in 2020 but went bankrupt four months later.
The same is unlikely to happen in Saudi Arabia and other oil states like the United Arab Emirates and Qatar.
The money spent is on a different scale than what China spends. While the Saudi Pro League is unlikely to reach the level of Europe’s top leagues, their government’s interference in elite sport is not going away anytime soon.
New forces are beginning to take over football, and not for the better.
With every passing day, a new player is linked with a move to the Saudi Pro League, the latest sporting institution in which a Middle Eastern oil state is investing heavily.
It is the Saudi Public Investment Fund (PIF) that finances the growing international influence of the league.
The state recently bought four of the country’s top clubs and is now attracting players and managers with astronomical salaries that dwarf those of Europe’s top teams. We saw something similar when China started investing in its soccer league to gain political soft power.
MANCHESTER, – Monday February 3, 2014: Chelsea’s Oscar dos Santos Emboaba Junior misses during the Premiership match at the City of Manchester Stadium.
Concerned about the amount of money leaving the country, the Chinese government then changed its modus operandi and now invests in academies to improve their national team in the future.
Some successful clubs ceased to exist almost overnight, in part due to heavy taxes imposed on owners who invest in European teams and players.
Jiangsu FC won the title in 2020 but went bankrupt four months later. The same is unlikely to happen in Saudi Arabia and other oil-producing states, such as the UAE and Qatar.
The money being thrown around is of a different order than the amounts China spends.
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While the Saudi Pro League will likely never reach the level of Europe’s top leagues, their government’s meddling in top-level sport isn’t going away anytime soon.
With Newcastle United, the Saudi regime has carved its way to the top of European football, while Qatar and the United Arab Emirates have already trodden that step with Paris Saint-Germain and Manchester City respectively.
PSG president Nasser Al-Khelaifi even has a seat on the UEFA board. Saudi Arabia’s takeover of Newcastle has been met with skepticism from football fans at various levels.
There were Geordies who spoke openly about it and others who weren’t; many were just happy to see Mike Ashley go.
Among Man City fans, it has been hard to find a bad word about Sheikh Mansour since he spearheaded the UAE’s takeover of the club in 2008.
This is despite the lack of human rights in both countries.
This is despite the lack of freedom of expression in both countries. This is despite Saudi Arabia and the UAE leading a coalition that has consistently bombed Yemen and created a humanitarian disaster.
New forces are beginning to control football, and not for the better.
Every day a new player is linked with a move to the Saudi Pro League, the latest sports organization heavily invested by a Middle.
It is Saudi Arabia’s Public Investment Fund (PIF) that funds the competition’s growing international influence.
The state recently bought four of the country’s top clubs and is now attracting players and managers with astronomical salaries, dwarfing those of Europe’s top sides. We saw the same thing when China started investing in its soccer league to gain political soft power.
MANCHESTER, ENGLAND – Monday February 3, 2014: Chelsea’s Oscar dos Santos Emboaba Junior misses during their Premiership match at City of Manchester Stadium.
Concerned about the sums of money leaving the country, the Chinese government has changed its approach and has now invested in academies to improve its national team in the future.
owners investing in European teams and players.
Jiangsu FC won the title in 2020, but went bankrupt just four months later. The same is unlikely to happen in Saudi Arabia and other oil-producing states, such as the UAE and Qatar.
The way to enter
MANCHESTER, ENGLAND-Monday 23 August 2010: Manchester City chairman Khaldoon Al Mubarak (L) with owner Sheikh Mansour bin Zayed Al Nahyan watch his team take on Liverpool in their Premiership first leg match at the City of Manchester Stadium.
With Newcastle United, the Saudi regime has carved its way to the top of European football, while Qatar and the United Arab Emirates have already trodden that step with Paris Saint-Germain and Manchester City respectively.
PSG president Nasser even has a seat on the UEFA board.
Saudi Arabia’s takeover of Newcastle has been met with skepticism from football fans at various levels. There were Geordies who spoke openly about it and others who weren’t; many were just happy to see Mike Ashley go.
Among Man City fans, it has been hard to find a swear word about Sheikh Mansour since he spearheaded the UAE’s takeover of the club in 2008.
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